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An Explorative Mapping of the Belgian Social Media Marketing Value Network and Its Usage of Personal Identifiable Information

Rob Heyman , Jo Pierson
Marit Hansen; Jaap-Henk Hoepman; Ronald Leenes; Diane Whitehouse. Privacy and Identity Management for Emerging Services and Technologies : 8th IFIP WG 9.2, 9.5, 9.6/11.7, 11.4, 11.6 International Summer School, Nijmegen, The Netherlands, June 17-21, 2013, Revised Selected Papers, AICT-421, Springer, pp.203-213, 2014, IFIP Advances in Information and Communication Technology (TUTORIAL), 978-3-642-55136-9. ⟨10.1007/978-3-642-55137-6_16⟩
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