Service Orientation has been an extensively used approach to model the services Collaborative Networks’ (CN) members are willing to provide to customers. The evolution of this paradigm has followed an improvement path since its early forms. Nevertheless bottlenecks still exist, namely in what concerns: 1) a gap between the business and the information and communication technology perspectives; 2) an adequate Quality of Service (QoS) assessment mechanism for the CN context. As a contribution to these issues, this paper proposes: 1) the creation of a collaborative Service Ecosystem, introducing pro-activeness elements towards an auto-initiative representation of CN member’s services; 2) the introduction of a QoS mechanism needed to facilitate the assessment of services in a CN context.