@inproceedings{buhler:hal-01768511,
  TITLE = {{Should We Disable the Comment Function on Social Media? The Impact of Negative eWOM on Consumers' Trust in Fashion Presentations}},
  AUTHOR = {B{\"u}hler, Julian and Murawski, Matthias and Bick, Markus},
  URL = {https://inria.hal.science/hal-01768511},
  NOTE = {Part 4: Social Media and Web 3.0 for Smartness},
  BOOKTITLE = {{16th Conference on e-Business, e-Services and e-Society (I3E)}},
  ADDRESS = {Delhi, India},
  EDITOR = {Arpan Kumar Kar and P. Vigneswara Ilavarasan and M. P. Gupta and Yogesh K. Dwivedi and Matti M{\"a}ntym{\"a}ki and Marijn Janssen and Antonis Simintiras and Salah Al-Sharhan},
  PUBLISHER = {{Springer International Publishing}},
  SERIES = {Digital Nations -- Smart Cities, Innovation, and Sustainability},
  VOLUME = {LNCS-10595},
  PAGES = {325-338},
  YEAR = {2017},
  MONTH = Nov,
  DOI = {10.1007/978-3-319-68557-1\_29},
  KEYWORDS = {Clothing ; Moderated regression ; Negative eWOM ; Social media ; Trust ; Valence},
  PDF = {https://inria.hal.science/hal-01768511/file/978-3-319-68557-1_29_Chapter.pdf},
  HAL_ID = {hal-01768511},
  HAL_VERSION = {v1},
}