@inproceedings{lakhiwal:hal-01702159, TITLE = {{Insights from Twitter Analytics: Modeling Social Media Personality Dimensions and Impact of Breakthrough Events}}, AUTHOR = {Lakhiwal, Akshat and Kar, Arpan Kumar}, URL = {https://inria.hal.science/hal-01702159}, NOTE = {Part 6: Data Acquisition, Management and Analytics}, BOOKTITLE = {{15th Conference on e-Business, e-Services and e-Society (I3E)}}, ADDRESS = {Swansea, United Kingdom}, EDITOR = {Yogesh K. Dwivedi and Matti M{\"a}ntym{\"a}ki and M.N. Ravishankar and Marijn Janssen and Marc Clement and Emma L. Slade and Nripendra P. Rana and Salah Al-Sharhan and Antonis C. Simintiras}, PUBLISHER = {{Springer International Publishing}}, SERIES = {Social Media: The Good, the Bad, and the Ugly}, VOLUME = {LNCS-9844}, PAGES = {533-544}, YEAR = {2016}, MONTH = Sep, DOI = {10.1007/978-3-319-45234-0\_47}, KEYWORDS = {Twitter analytics ; Social media ; Big data ; Network analytics ; Content analytics ; Sentiment analytics ; Brand personality ; Dimensions}, PDF = {https://inria.hal.science/hal-01702159/file/396007_1_En_47_Chapter.pdf}, HAL_ID = {hal-01702159}, HAL_VERSION = {v1}, }