The sharing economy originates from the development of new business models that help to record important data concerning economic development, by showing they can attract the attention of investors and the public at large. This paper tackles with the main issues related to technological development and to the ever increasing predominance of intangible or immaterial goods thus focusing on the so-called ‘sharing economy’. The players and the interests involved have been observed, together with the conflicts that institutions are called to anticipate and manage. Some principles that may offer some inspiration have been suggested too. Our objective was to show how the sharing economy may be considered as a remarkable economic resource for Italy in terms of both employment levels and tax revenue growth. In fact, it could be a great opportunity to establish new companies that, by implementing new business models, would have a positive effect on the industries that are currently suffering from the economic crisis and are relegated to grey areas or illegality. By evaluating the existing critical aspects of the Italian context in relation to industry regulations and governance, the paper aims at suggesting some pragmatic solutions to develop an ecosystem to facilitate the emergence of innovative companies that could boost employment. Mobility, tourist hospitality, work and training sectors have been taken into consideration.