Developing a Collaborative Framework for Mapping and Managing Key Drivers of Future Value Creation Based on Intangible Assets
Abstract
Companies, their suppliers and networks of partners need to be aligned to fulfill the strategy to deliver the value and adapt rapidly whatever challenge arises. To be resilient, companies and their networks have to build ecosystems in a systemic thinking. To help firms achieving this, we propose a methodology based on “value drivers” that allows the mapping, the analysis and the management of intangible assets, and the way they are activated through a multi perspective and a multi stakeholder framework.
Origin | Files produced by the author(s) |
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