The aim of this paper is to identify the cultural usability aspects that need to be considered while internationalizing or localizing the interaction design of mobile keypads and displays for textual communication. The analysis is based primarily on heuristics tests, where: Hindi, Arabic and Danish mobile phones are evaluated based on assumptions of user needs, and in comparison to English. We have also referred the existing research on Chinese mobile phones to further complement our work. The study provides an insight into the much needed local-language centred approach in contrast with the current English centred approach of existing mobile keypad designs and display of text.